Hailuo AI

Paid

Hailuo AI makes short videos from text or images. You type what you want to see, and it gives you a 6-10 second clip.

The tool runs in your browser. It is built by MiniMax, a Chinese company that went public in 2026. You do not download anything.

Video generation is the kind of work this sits in. It is fast, cheap, and rough. That is the trade.

Open it if you need quick social clips or ad tests. Skip it if you need long videos, full control, or reliable customer support.

It fits narrow jobs better than broad ones.

• Social media creators needing quick TikTok/YouTube Shorts hooks: You get a polished-looking clip in minutes. You still need to plan the edit around the short length.
• Marketers testing AI ad creative concepts without full video teams: You can run 10+ variations for cheap. Failed attempts still cost credits, so you budget for waste.
• AI filmmakers experimenting with cinematic mood shots: The lighting and camera movement look film-like. You cannot extend scenes or fix details after generation.
• Product demo creators with physical interactions: Liquid and fabric physics hold up better than competitors at this price. You are locked to 10-second maximums.
• Ad creative testers running 10+ variations: The Fast model cuts batch costs by half. You need patience for the 25-30% of clips that need reworking.
• UGC-style product ads and short-form social content: You get usable footage fast. Character consistency drifts, so you avoid recurring brand faces.
• Creators needing fast, cheap video for Meta/TikTok campaign testing: The price per clip beats premium tools. Billing issues are common enough that you keep records.
• Users willing to accept significant technical unreliability: You might see 70% failure rates or forced optimization that shrinks file sizes randomly. You need a backup plan.

These are what you actually get when it works.

• Extremely fast generation: Most clips finish in about 30 seconds to a minute. You iterate quickly while the idea is fresh.
• Surprisingly cinematic output: Natural lighting, smooth camera moves, and film-like moods come through. You do not need to prompt heavily for this.
• Strong physics simulation: Liquids, cloth, and collisions look right. You notice this most in product shots and single-subject movement.
• Actual camera direction: Terms like "dolly in" and "tracking shot" actually work. You get the angle you asked for more often than with other tools.
• Simple, no-timeline interface: You type and wait. There is nothing to learn about keyframes or editing.

You can be in and out in a few minutes.

1. Sign up with Google at hailuoai.video.
2. Type your prompt or upload an image.
3. Toggle prompt enhancement if you want the system to expand your description.
4. Pick your model (Hailuo 01 for faster/cheaper, 02 or 2.3 for better quality).
5. Download your clip and check if the motion went where you wanted.

The limits are real and predictable.

• Hard 10-second maximums: You cannot make scenes. You stitch clips externally or accept the brevity.
• Inconsistent prompt adherence: Characters reverse direction or melt into the ground. You budget credits for retries.
• Billing and support problems: Users report auto-renewal surprises, weeks-long refund delays, and hard-to-find contact info. You keep screenshots.
• Character consistency drifts: The same face or product looks different across sessions. You avoid building recurring assets here.
• Commercial risk: Free outputs cannot be used commercially, and ongoing copyright litigation affects rights. You read terms carefully.